Pay Per Click(PPC) IN SEO

Pay per click in SEO is a type of internet advertising used to increase traffic for sites with increasing in page rank. Here the advertisers who makes ad in a website will pay to website owner when the particular AD is clicked this is why called as PPC in SEO. Advertisers will be typically bid on their ads also there will be fixed price for some websites other than bidding. These ads are also known as banner ads.
In generally PPC provides so-called affliated model which provide purchase oppurtunities for users where they search.
Websites will display ppc ads if keyword that matches which is typed by the user in search box. Such ads are called sponsered links or sponsered ad which appears at adjacent to above.

Flat rate PPC:
Here the advertiser and owner of website will fix with the particular rate of advertisement for every click
Bid based PPC:
Here the advertiser will be in bid by websites owners which changes by every time. Here the competition will be very high. Finally the rate advertiser pay for owner will be up to some time depending on rate then after life of ad will be ended.

Author Info:

The primary objective of Sunlight IT is to deliver natural and affordable SEO services. Sunlight It provides natural SEO services which insensibly provide naturally driven traffic. SEO services comprise of thorough keyword research and analysis. It forms a major part in the entire search engine optimization process.