On-Page Optimization is a set of
intelligent techniques applied directly to the content and structure
of the website to gain high rankings in the SERPs
and increase the readability of the website for the visitors. Given
below are some very important on-page optimization techniques that
should be implemented to give your site much improved search engines
visibility as well as to augment your overall Click-Through-Rate
ratio.
Meta Tags Optimization:
Meta tags are the small packets of information about the web page. Technically, they are HTML tags that are considered as hidden weapons for the higher SERPs and improved visibility. Hence, each type of Meta tags should be highly optimized to gain the maximum level of visibility on the web.
- Description Meta Tag
- Title Tag
- Keyword Meta Tag
- Robots Meta Tag
Guidelines for Content Optimizing:
Although
each page has its own ranking potential depending upon its keyword,
there are a few aspects that can increase its visibility for the
search engine crawlers, beyond its nominal latent.
- HTML Markups
- Bold, Italics
- Header Tags
- Keyword Density
- Position of the Keywords
Link architecture strategy and concept:
Since strategic link
architecture is the core of the website, the following points should
be taken care of while designing a search engine friendly website.
- More number of indexed pages in search engine
- Link valued internal pages to the home page
- Regular content updating
- Simple and easily accessible navigation Menu
- Proper Interlinking where exceptional pages can have their links mentioned at the footer and so.
Some other on Page Optimization Techniques Include:
- Website Structure Optimization
- Optimization of HTML Source Code
- W3C Validations for Home Page
- Images Optimization
- RSS Feed Integration
- Google Sitemap Creation and Submission.
Author Info:
The primary objective of Sunlight IT is to deliver natural and affordable SEO services. Sunlight It provides natural SEO services which insensibly provide naturally driven traffic. SEO services comprise of thorough keyword research and analysis. It forms a major part in the entire search engine optimization process.
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